Thank you! It's on its way. 🎉

Thank you for downloading a preview of my new book, EUREKA: The Product Onboarding Playbook for High-Growth B2B Companies.

As promised, I've sent over a preview of the first chapter to your email address.

 I'm excited to share that you can now pre-order the book now to get bonuses like:

  • Early access to draft chapters now
  • 17 onboarding templates, swipe files, and resources.
  • The EUREKA video course 
  • Early version of the audiobook
  • Monthly Q&A with the book's author

"A practical guide to crafting the perfect onboarding experience."

Before you can get users HOOKED on your product, you have to first ensure they start using it.

EUREKA provides a detailed, practical, how-to guide to crafting the perfect product onboarding experience.

Nir Eyal
Bestselling Author of Hooked and Indistractable

❤️ Testimonials from dozens of world-class B2B leaders

Frequently Asked Questions

Who is this book for?

This book is specifically designed for product managers, designers, marketers, customer success managers, and B2B leaders who:

• Have already achieved product-market fit and are looking to scale
• Deal with B2B buying cycles and implementation processes
• Want to optimize their existing onboarding programs

If you're building an onboarding program from scratch, we recommend starting with "Product-Led Onboarding." This book (EUREKA) focuses on scaling and optimizing established programs to drive team-wide adoption.

How is the book structured?

The book is organized into three main sections:

  1. The Fundamentals (Chapters 1-3): Covering the bridge to customer success, the hierarchy of B2B user friction, and the three pillars of successful B2B onboarding.
  2. The EUREKA Framework (Chapters 4-19): A detailed exploration of each step:
    • Establish your cross-functional onboarding team
    • Understand user success
    • REverse journey map to user success
    • Keep new users engaged
    • Apply, analyze, and repeat
  3. Next Steps and Conclusion (Chapters 20-21): Exploring "everboarding" and post-activation strategies.

Each chapter includes practical "Your Turn" exercises and access to downloadable templates and resources.

How is this book different from Product-Led Onboarding?

While Product-Led Onboarding provides foundational principles for building onboarding from scratch, EUREKA focuses specifically on scaling B2B onboarding programs. This book offers a more advanced framework for complex B2B scenarios, dealing with organizational dynamics, cross-functional team alignment, and enterprise-wide adoption challenges. It builds upon the principles of Product-Led Onboarding but addresses the unique challenges of established B2B companies.

When will I receive the digital products (ebook, audiobook, video course, and templates)?

On launch day (June 24, 2025), you'll receive immediate access to all digital products. The audiobook and video course access details will be sent to your registered email address within 24 hours of purchase.

Can I order the book in bulk?

Yes! For bulk orders (10+ copies), we offer special pricing and additional benefits for your team. Please email ramli@delightpath.com for bulk pricing and corporate purchase options.

How can I contact the author with additional questions?

You can reach out to Ramli John directly via:
Email: ramli@delightpath.com
LinkedIn: linkedin.com/in/ramlijohn
The team aims to respond to all inquiries within 48 business hours.